Exploring media, culture, psychology, and technology — and the ideas that shape how we think.
WARNINGBE SURE WHAT YOU'RE CONSUMING
ISN'T CONSUMING YOU
What The Zombie Theory actually is, and the thesis behind it.
ENTER →Watch the latest investigation into media and attention.
ENTER →Get in touch, or join the Zombie Investigators Network.
ENTER →Every subject we cover gets scored on how deeply it rewires attention, emotion, and belief — from a light nudge to a full rewrite of how you think.
The neuroscience behind why short-form content keeps pulling you back, and how it's discussed on the show.
How recommendation systems learn what keeps you watching — and why that isn't always what's true or healthy.
What screen exposure and disrupted sleep actually do to memory, mood, and decision-making.
Practical frameworks for separating manufactured urgency from real signal in what you consume.
The zombie here is symbolic, not literal. It's a stand-in for what happens when media, platforms, and culture do the thinking for you — when reaction replaces reflection, and consumption replaces choice.
Every episode picks apart a piece of media, a platform mechanic, or a cultural moment, and asks the same question: what is this actually doing to the way people think?
Shorter episodes, written and hosted by kids, for kids — the same curiosity about media and attention, told in their own voice. Built for young listeners, and for the parents who want a version they can share together.
Type the name of a show, movie, or game and find out if it's right for your age.
A long-form breakdown of the design decisions that turned attention into the internet's most valuable resource.
Every feed reflects a set of choices. Here's how to spot them.
Submit a short video introducing yourself and what you want to investigate. Selected submissions get featured on the show — video games, music, movies, TV, politics, news, media, or elderly scams. If it shapes how people think, it's fair game.
Get new episodes, research drops, and brain ratings the moment they're live. No noise, no spam — just the signal.
Reach out at chris@thezombietheory.com